eMarketer principal analyst Nicole Perrin and forecasting analyst at Insider Intelligence Eric Haggstrom discuss what they're paying attention to in 2021 and why: digital ad measurement, connected TV, and ecommerce channel advertising.
The third-party cookie is going away, the pandemic is disrupting behavior, and privacy is now an expectation. That’s why Neustar launched Fabrick? - to give brands, publishers, and platforms sustainable options to future-proof their marketing. Fabrick combines powerful identity-based solutions with trusted industry partnerships to solve today's challenges.
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