What Insider Intelligence Analysts Expect in 2021: Shifting B2B buyer preferences

What Insider Intelligence Analysts Expect in 2021: Shifting B2B buyer preferences

eMarketer principal analyst at Insider Intelligence Jillian Ryan discusses what she's paying attention to in 2021 and why: shifting B2B buyer preferences, what to consider when employees return to the office, and what's next for account-based marketing.

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